Barum – Manufacturer of High-Quality, Affordable Tyres
The history of the Barum brand began in 1932 with the vision of entrepreneur Jan Antonin Baťa. Originally focused on rubber production, the company saw a unique opportunity in manufacturing tyres locally, reducing dependence on imports. Leveraging advanced technologies and the expertise of three Czech professionals – Baťa, Ruben, and Mitas – Barum transformed from a textile-focused enterprise into a tyre manufacturer with its own factory.
The brand has always aimed to deliver durable, reliable, and affordable tyres for every driver. Barum’s reputation for quality extended to motor racing, where the company actively participated in international competitions. In 1971, Barum inaugurated the Barum Czech Rally in Zlín, cementing its presence in the motorsport world.
By the late 20th century, Barum became a subsidiary of German tyre giant Continental, combining advanced manufacturing standards, extensive expertise, and a commitment to producing robust tyres. Today, Barum tyres cater to passenger cars, SUVs, and vans, regularly introducing innovative products to meet modern drivers’ needs.
What Sets Barum Products Apart?
Barum products have always stood out for their excellent value, offering quality tyres at economical prices. This legacy is further strengthened by the brand’s partnership with Continental, granting access to advanced research and testing facilities. Barum tyres are designed with innovation in mind, incorporating cutting-edge technology and materials.
Some tyre series feature polymer-based rubber compounds, enhancing wear resistance for long-distance performance. The patented groove block arrangement ensures excellent handling in all weather conditions. Additionally, Barum’s tyres are engineered to reduce fuel consumption by minimising heat buildup and improving road grip, while effectively channelling water away to prevent aquaplaning.
Who Are Barum Products For?
Barum tyres are ideal for passenger car owners seeking reliable, affordable options. The range includes summer, winter, and all-season tyres, with tread patterns like directional chevrons that effectively expel water and debris. All-season tyres maintain stability in summer and manage snow-covered roads efficiently in winter.
From 1 January 2020, Barum tyres for passenger cars and vans come with a 7-year warranty from the date of purchase, provided they are used within 10 years of their manufacturing date (as indicated by the DOT number). These tyres are a popular choice for truck and van owners as well, thanks to innovative tread designs offering superior traction on snowy surfaces.
Barum also produces specialised tyres for SUVs and 4x4 vehicles. These are available in dedicated ranges for summer, winter, and all-season use, ensuring safe and comfortable journeys. Explore the extensive Barum tyre collection available at IC24.UK today!