Privacy Policy
1. ABOUT US AND THIS NOTICE
Inter Cars United Kingdom - Automotive Technology Ltd is a company registered under company number 10987183 in England and Wales (hereinafter referred to as "we", "our" or "us").
Inter Cars United Kingdom - Automotive Technology Ltd is part of the Inter Cars SA Group. In this Notice, “we”, “us” and “our” refer to Inter Cars United Kingdom - Automotive Technology Ltd. We respect your right to privacy and your right to control the dissemination and other processing of your personal information.
This Privacy Notice (“Notice”) applies to our websites including ic24.uk and any mobile applications or other online and/or mobile applications operated by us or that are related to us and/or our Websites (“Apps”). Collectively, the Websites and Apps are, in this Notice, referred to as the “Service”. This Notice also describes how the Service collects information from you, what types of information the Service collects, what we may do with the information you provide, we collect and your rights regarding privacy.
This Notice governs the information collection, use, protection, storage and disclosure practices for the Service. By using the Service, you acknowledge you have read and understood the terms of this Notice. Please fully review this Notice before you use the Service or submit information to us.
Other Inter Cars services and relationships with users, suppliers or customers may be covered by separate privacy notices. This Notice does not apply to third-party sites which may be linked to or from the Service. Inter Cars is not responsible for such third party sites or others’ privacy terms.
For the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, the controller is Inter Cars United Kingdom - Automotive Technology Ltd, Unit 17-21 Bloomfield Park, Bloomfield Road, Tipton, West Midlands, DY4 9AH, UK. Where applicable, we also comply with the EU General Data Protection Regulation.
2. INFORMATION WE MAY COLLECT FROM YOU AND OTHER SOURCES
- Although the precise details of the personal information collected by us will vary according to the specific purpose for which we are collecting the information, we may collect and process the following data about you:
- Information that you provide us by filling in forms on our social media pages or on our Websites. This includes information provided at the time of registering to use our Websites, subscribing to our service, purchasing goods via our Website posting material or requesting further services. We may also ask you for information when you report a problem with our Website.
- if you contact us by phone, email or otherwise and is provided voluntarily, we may keep a record of that correspondence;
- please note that we may record and monitor telephone conversations that we have with you. The sole purpose of any recording is for training and quality control purposes. Under the GDPR any personal or confidential information disclosed to us by telephone shall not be made available to any third party (unless required by law to do so) or used for marketing purposes. Recorded conversations are generally deleted within three months after the recording was made;
- we may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them;
- details of transactions you carry out through our Website and for the fulfilment of your orders;
- details of your visits to our Websites including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access;
- we also collect browsing, transactional and behavioral data from you to improve the service/experience we offer and for the purposes of offering you a tailored or personalized online shopping experience; and
- we may collect information about your browsing device, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. Device identifiers and IP addresses may be personal data. We may also use aggregated statistics that do not identify you. We collect some of this information using Cookies. We may also collect any personal information which you allow to be shared that is part of your public profile on a third party social network.
- We obtain and/or collect certain personal information about you from sources outside our business. We may also receive your personal information from other sources, such as: public databases, our retail and supplier partners, our trade customers, third party collection and recovery agencies, referrals from insurance and accident management companies, joint marketing partners; social media platforms; from people with whom you are friends or otherwise connected on social media platforms, as well as from other third parties. For example, this other personal data helps us to:
- provide the relevant services in an accurate manner;
- review and improve the accuracy of the data we hold; and
- improve and measure the effectiveness of our marketing communications, including online advertising.
For basket reminders and order communications, we may also process your email address, your name if supplied, the products and quantities in your basket, basket or order identifiers, checkout activity, payment status and order status, together with your marketing preferences. See the dedicated sections below.
3. HOW WE USE YOUR INFORMATION
- We use information held about you in the following ways to:
- ensure that content from our Website is presented in the most effective manner for you and for your browsing device.
- provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes.
- carry out our obligations arising from any contracts entered into between you and us. For example, we pass your contact details to our third party courier companies who may contact you via email, text message or a telephone call to confirm delivery of your order. Where you use our Click and Collect service, we will notify you via text message or a telephone call to advise you when your order is ready to be collected by our branch. We may notify our suppliers of your details for any warranty purposes.
- carry out our obligations arising from any contracts entered into between you and us. For example:
- where you may have credit terms with us for payment of goods we may pass your details on to third-parties;
- other independent third parties (i.e. workshops/garages/fitting service) (“Workshop(s)”) fitting goods (supplied by us) to your vehicle on your behalf, where the Workshop appointed by you needs to contact you in order for the fitment of such goods to be carried out to your vehicle;
- to allow you to participate in interactive features of our service, when you choose to do so;
- to enhance your experience whilst using our Website; and
- to notify you about changes to our Service.
We send email marketing, including abandoned-basket reminders, only with your consent or where the products and services soft opt-in applies, as described below. We respect your marketing opt-outs. Marketing calls are subject to your preferences and applicable telephone marketing rules.
- Whether you are a new or existing customer, if you have consented to being contacted by electronic means we will contact you in accordance with your consents.
- We may use your personal information to contact you if there are any urgent safety or product recall notices to communicate to you where we otherwise reasonably believe that the processing of your personal information will prevent or reduce any personal harm to you. It is in your vital interests for us to use your personal information in this way.
4. ABANDONED BASKETS AND CHECKOUT REMINDERS
If you add products to your basket or begin checkout but do not complete your purchase, we may use the email address you have provided, together with your basket and checkout information, to send you an abandoned-basket reminder. The reminder may show the products you selected and include a link to return to your basket or continue checkout.
We treat these reminders as email marketing. We send them only with your consent or where all conditions of the products and services “soft opt-in” apply: we collected your email address directly during a sale or negotiations for a sale, the message concerns our own similar products or services, and you were offered an opt-out at collection and in each message and have not opted out. Browsing alone does not qualify.
Where we rely on consent, this is our data-protection basis. Where the soft opt-in applies, we rely on our legitimate interest in helping customers resume shopping and promoting our products, subject to balancing this against your rights. This Notice does not itself constitute consent.
You can stop these reminders using the unsubscribe link in any reminder or by emailing [email protected]. We respect marketing objections and withdrawals of consent. Necessary order communications are described separately below.
Basket details used for reminders may include product names, product references, quantities, your basket identifier and whether checkout has been completed. Our website and email service providers may process this information on our behalf to deliver the reminders. We retain it only for as long as needed for this purpose, subject to the retention section below.
Where cookies or similar technologies are used for basket recovery or associated tracking, we obtain any consent required for that use. Permission to store a basket for checkout does not, by itself, authorise marketing tracking.
5. PAYMENT REMINDERS AND ORDER STATUS UPDATES
We use your contact details and order information to send communications about orders you have placed. These may include order confirmations, payment status notifications, reminders about outstanding or unsuccessful payments, dispatch and delivery updates, collection notifications, cancellations, returns and refunds.
A payment reminder may include your order reference, the amount awaiting payment and a link to retry payment. We use payment and order status information to identify which communication is relevant.
Purely administrative messages about an existing order are service communications. We process the necessary data to perform our contract with you, take steps at your request before entering into a contract or, where appropriate, pursue our legitimate interest in administering orders and resolving payment issues.
A prompt to complete an unplaced purchase falls under the abandoned-basket section. Promotional content added to an order email is also subject to marketing rules. Unsubscribing from marketing does not stop necessary service updates.
6. THIRD-PARTY LINKS
- Our Website listings may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and we are not responsible for their privacy statements. Therefore, when you leave our Website, we strongly encourage you to read the privacy statements of every website you visit.
7. DISCLOSURE OF YOUR INFORMATION
- In order to make certain services available to you, we may need to share your personal data with third parties. This will be particularly necessary in the case of third-party providing services such as the fitment of goods as in the section on how we use your information.
- We may disclose your personal information to:
- any member of Inter Cars UK, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006;
- our trusted service providers acting on our behalf who provide services such as: web hosting, web analytics and integration (including data personalization), infrastructure provision, email marketing data, review sites of our services, auditing services and other services to enable them to provide services;
- our third party courier companies who delivers your orders (such as DX Freight);
- other selected third parties if you are a new customer and you have consented to this;
- our affiliate Websites that may use your personal information in the ways set out in the "how we use your information section" above or in connection with products and services that complement our own range of products and services; and
- third party suppliers who manage our secure payment platform and credit card processing from time to time (such as PayPal )
- In the event that we sell or buy any business or assets, we may disclose your personal data to the prospective seller or buyer of such business or assets.
- If we substantially sell all of our business assets or are acquired by a third party, personal data held by us about our customers will be one of the transferred assets.
- If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use or terms and conditions of sale and supply and other agreements; or to protect our rights, property, or safety, including of our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
8. CHILDREN
- The Service is intended for users over the age of 18 and is not directed to children under 13 (“Children”). We do not knowingly collect personal information from Children. If you become aware that a child has provided us with personal information without parental consent, please contact us .(Privacy Questions) at the bottom of this Notice, and we will take steps to remove the information and terminate the child's account.
9. HOW WE PROTECT YOUR DATA
- We are committed to keeping your personal data safe and secure and employ a number of security measures such as:
- Monitoring and auditing our service providers to ensure they have an adequate level of protection as required under the PCI DSS;
- All credit and debit card payment transactions are initiated on our Website via our online shopping basket;
- All information you provide to us is stored on our secure servers. For registered users, where we have given you (or where you have chosen) a password which enables you to access certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share a password with anyone
- We use reasonable, organizational, technical and administrative measures to protect personal information under our control. Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our Website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.
10. LEGAL BASIS FOR PROCESSING YOUR PERSONAL DATA
Our lawful basis depends on the purpose of the processing. We rely on contractual necessity, legal obligations, legitimate interests or consent as set out below. When relying on legitimate interests, we consider the impact on your rights and reasonable expectations. You may withdraw consent at any time without affecting the lawfulness of earlier processing.
| Purpose | Personal data | Lawful basis |
|---|---|---|
| Website access, security and technical fault detection | Usage and device data | Legitimate interests in operating and protecting our website. |
| Account administration, purchases, fitting and customer care | Account, contact and order data | Contract or steps at your request before a contract; legitimate interests where necessary for customer support. |
| Payment reminders and order status updates | Contact, order and payment status data | Contract or requested pre-contract steps; legitimate interests in order administration where appropriate. See the dedicated section above. |
| Abandoned-basket reminders | Contact, basket, checkout and marketing preference data | Consent; or legitimate interests where the PECR soft opt-in applies. See the dedicated section above. |
| Legal and regulatory compliance | Account and order data | Legal obligation. |
| Establishing, exercising or defending claims | Account, order and relevant correspondence data | Legitimate interests in protecting our legal rights. |
| Preventing and investigating fraud or crime | Account, order and relevant usage data | Legal obligation where required; otherwise legitimate interests in preventing fraud and protecting customers. |
| Personalised marketing and advertising | Account, order, usage and preference data | Consent where required; otherwise legitimate interests, subject to applicable marketing and tracking rules. |
| Understanding customer behaviour and improving the service | Account, order and usage data | Legitimate interests in improving our service; consent where required for tracking technologies. |
11. YOUR RIGHTS
- Right to review: where you request access to your personal data (“Access Request”) and we are unable to deal with or fulfil such Access Request, we will provide you with a reason as to why. You have the right to complain as outlined in the section marked “Privacy Questions”.
- You can also exercise Access Rights at any time by contacting us in accordance with the information set out in the Privacy Questions section below.
- Our Website may, from time to time, contain links to and from the websites of our third party partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites should have their own privacy notices/policies and that we do not accept any responsibility or liability for these third party websites and the notices/policies. Please check these notices/policies before you submit any personal data to these websites
Depending on the circumstances, you may also request correction or erasure of your personal data, restriction of processing or a portable copy of data you have provided. You may object to processing based on legitimate interests. Your right to object to direct marketing is absolute, including profiling related to that marketing. You may withdraw consent at any time. Contact us using the details below to exercise your rights.
12. HOW LONG WE KEEP YOUR DATA
- We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Our retention procedures generally provide for keeping customer transaction records for seven years, or longer where necessary to support a parts warranty. This does not mean that all browsing or abandoned-basket data is retained for seven years.
When you unsubscribe, we stop using your details for the relevant marketing. We may retain a minimal suppression record so that we can continue to respect your choice.
- Data back-ups can take up to 60 days to remove specific data from the system.
- We will take reasonable steps under Article 17 of the GDPR to meet data subject requests.
For abandoned-basket and checkout data, we assess retention by reference to the basket’s continued relevance, the reminder process and your preferences. Data no longer needed for those purposes is deleted or anonymised, unless there is a separate lawful reason to retain it, such as a resulting order or evidence of your communication preferences.
13. CHANGES TO OUR PRIVACY NOTICE
We may update this Notice to reflect changes to our services, data processing or applicable requirements. The revision date below identifies this version. Where appropriate, we will bring material changes to your attention. Updating this Notice does not replace any consent we are required to obtain.
Last revised: 28 September 2026.
14. PRIVACY QUESTIONS
- If you have any questions about how we use your personal data that are not answered in this Notice, please email: [email protected]
15. COMPLAINTS
- You have the right to make a complaint at any time to the local data protection supervisory authority which, for the UK, is the Information Commissioner’s Office (ICO) (www.ico.org.uk). We would however, appreciate the chance to deal with your concerns before you approach the ICO, but you do not have to contact us before approaching the ICO.